Page 68 - James Caan - Get the Job you Really Want
P. 68
this basic weapon and turning it from an unsophisticated
bludgeon, banging away with facts that have no value or rele-
vance in the context of landing a job, into a deft rapier, elegantly
conveying the critical information, and getting straight to
the point.
A question of delivery
How many times do you hear in business that ‘it is all about
delivery’? I am going to turn this chapter right on its head. Let’s
assume you have already created a great C V – and later we will
come to how you do that. What you want is for that C V, which
you have, or which more accurately you should have, spent a lot
of time on is ready to go. How can you best make sure that your
C V is seen by the person who is going to call you and ask you to
come in for an interview?
Let me put that another way. How do you think ninety per
cent of all C vs are delivered?
Answer: by email. Only ten per cent are delivered in the post.
Ten years ago the answer would have been the exact opposite.
At that time, sending in your C V by email would have made
you stand out precisely because it was unusual. Now it makes
you one of the masses. Which means that your C V, however
brilliant in content, is competing with a raft of other C Vs that
probably look very similar to yours.
It certainly works for me. Since virtually everything comes to
me by email, whenever my P A hands me my post tray at work
I actually read it, because it contains less and, for some strange
reason, it seems more important. I can’t read all the emails in
56 get the job you really want